Geographies: World wide
Plum®, which stands for People Like You and Me®, eliminates the friction involved in connecting people who share the same passions and/or concerns by building an intelligent interest graph system using 1) big data, 2) machine learning, and 3) behavioral algorithms in order to automatically detect a person's interests and match them with like-minded people.
Problem
People naturally want to be in relationship with others that share their interests to gain validation, support, help and companionship. Despite the widespread usage of social networks like Facebook and Twitter, there is no social platform today that can automatically connect people based upon all of their common interests. Users must rely on friends and colleagues or self-proclaimed experts in each single area of their interest to assume they are making a connection with people like themselves. This is time consuming, inaccurate and frustrating and most importantly it rarely works.
Solution
Plum’s patent pending interest matching engine guarantees shared interests and simplifies the steps to find and be connected to interest based communities. Upon joining, Plum automatically generates an interest profile of each new user and then instantly begins to match the user with other users, groups, and web-sites that are most similar to their profile. Users can choose to connect based upon any number of their interests and in any combination. Users can also choose to interact anonymously or create private connections, and even narrow it down by location. To remain relevant and fresh, Plum continuously updates the user’s profile as their interests change and in turn continuously suggests connections.
Examples
A newly diagnosed cancer patient can research their condition and immediately connect with people that have done the same research. A sports fan could be traveling and push a button to find other fans of their team nearby. An airline could partner with Plum and customize their customer’s in-flight entertainment based upon interests in their Plum profile.
Startup Features:
- Create groups that automatically recruit people who share your interests.
Beta User Benefits:
- Connect - Plum anonymously connects you with people who share your passions and concerns.
- Learn - Plum uses machine learning and behavioral algorithms to learn your interests.
- Browse - Plum integrates into your browsing experience so you can connect with people on your favorite websites or comment on pages you visit.
- Voice - Plum gives you an instant audience to hear your voice so you don't have to follow or be followed.
